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Analysis

We re-measured every margin in August. Three books got worse.

The monthly re-price found two operators tightening and three widening, with the biggest move at the bottom of our table.

Ellis HartnollHead of Testing6 August 20262 min readUpdated 6 August 2026
We re-measured every margin in August. Three books got worse.
Forty markets, fifteen operators, one thirty-minute window on the first Tuesday of the month.

The August measurement is in: forty markets priced at all fifteen operators inside a thirty-minute window on the first Tuesday of the month. Two operators tightened, three widened, and the biggest move was at the bottom of the table, where Quaystone went from 5.4% to 5.6%.

Kestrel holds first at 3.4%, unchanged for the fourth month. NovaBet tightened from 4.0% to 3.9%, which is why the margins guide published this week lists it second, and Marlin held at 4.1%. The three that widened are Quaystone, Meridian X — 5.1% to 5.3%, mostly on esports markets that were thinner in the summer break — and Crestly, whose singles went from 4.8% to 5.0% while its accumulator promotions stayed where they were.

The pattern across the fifteen is the one we have reported every month: main lines stay within a point of each other and the spread opens up on player props and specials, where nobody compares prices. Shots on target ran at 6.1% across the guide in August, Asian handicaps at 3.8%. The category scores for odds have been updated on every review affected, and the compare table carries the new figures.

Every figure is dated and reproducible: the forty markets are listed on the method page, and a reader with three accounts and a calculator can check any row of the table in ten minutes. The corrections desk answers within a working day if one does not hold.

TagsAnalysisMarginsOdds
Written byEllis HartnollHead of Testing · 8 articles published

Ellis has priced sports markets for two bookmakers and now runs Oddsmark’s testing programme, measuring margins across forty markets a month. He writes about pricing, market rules and the arithmetic bettors are rarely shown.

All work by Ellis Hartnoll

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Marlin9.2

Highest overall score in our August guide, and one of two operators to publish its check process early.

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